A Herefordshire company is making donating to charity a whole lot easier thanks to a unique swipecard launched in partnership with St Michael's Hospice.

allpay's Giving Card has been distributed to Hospice supporters as part of a pilot project that, if successful, will be rolled out to charities across the UK.

The idea is simple. Anyone with a Giving Card can use it to make a cash donation to St Michael's at any of the 21,750 shops nationwide that display the distinctive PayPoint logo. The card is also able to track Gift Aid declarations, enabling the charity to claim an extra 28p for every pound given.

Friends of St Michael's Hospice who have already used the card have been impressed at how easy it is to make a donation - even if it's just a couple of pounds.

allpay has built a national reputation on finding new and innovative bill payment solutions, with a client base that includes housing associations, councils and magistrate courts.

It is also well known in Herefordshire for its commitment to supporting local charities, a huge factor in launching the Giving Card in partnership with St Michael's Hospice.

Operations Director of allpay, Mark Thomas, said: "The Giving Card has broad appeal and is set to assist charitable organisations across the UK with their fundraising efforts. We were thrilled when St Michael's Hospice agreed to be the card's first client and are already receiving very favourable feedback."

Nicky West, Chief Executive of St Michael's Hospice comments "The personal cheque has all but been replaced by chip and pin debit and credit cards so we are delighted to be working with allpay to test the 'Giving Card' as part of our efforts to ensure that we move with the times and enable our supporters to continue to make vital donations."

If you would like to keep a St Michael's Giving Card in your purse or wallet just call the Fundraising Team on 01432 851000.

www.st-michaels-hospice.org.uk