With the Ashes in full swing, cricket fever has spread to allpay, the UK’s only dedicated payment specialist, which has announced its intention to sponsor Worcestershire County Cricket Club this summer.

This is a fantastic move for allpay, affiliating with a cricket team in the top division of both the LV County Championship and NatWest Pro40 League, not to mention the Friends Provident Trophy and the hugely popular and exciting Twent20 Cup.

allpay sees the deal as an opportunity to strengthen its reputation in a competitive marketplace and complements its existing sponsorships with Gloucester Rugby and Westfields Football club.

Managing director, Tony Killeen, comments on the deal; “allpay has established a strong presence in the bill payments industry and has built its reputation working in the housing and local government sectors fighting financial exclusion. Teaming up with Worcestershire County Cricket Club will enable us to promote the allpay brand to a wider audience whilst giving our clients and staff the chance to enjoy the cricket this summer.”

http://www.wccc.co.uk